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The Art of Persuasive Selling

eyeball with killer search apps  written

With preparation, practice and patience, you can enhance your sales skills and rev up your production.


When Your Client Is Older

Trying to sell a financial product to a discerning prospect 30 to 40 years your senior can be daunting—but it can be done. Read this article to find out how.


Divide and Conquer

shaking of several hands

Learn how to counter common misconceptions and objections you are likely to hear when you are trying to sell high-deductible health plans.


december 07 cover DIGITAL MAGAZINE
CLICK HERE to get the digital edition of Advisor Today magazine, peruse the current issue, refer back to an article in a previous issue or search the archives from August 2006 forward. It’s time to try out your digital magazine.

News to Use

Last Call for Four Under Forty!
Jan. 15 is the last day you can nominate someone for Advisor Today’s popular “Four Under Forty” program.

Candidates for consideration do not have to be MDRT qualifiers or have served on a NAIFA local or state association board. Rather we are looking for young, well-rounded NAIFA members who are successful producers and can balance their work and home lives.

Along with appearing in Advisor Today’s “Four Under Forty” cover story, the individuals selected will receive a waiver of registration fees and complimentary, three-night hotel accommodations for NAIFA’s 2008 Convention and Career Conference, which takes place Sept. 6–10 in San Diego. At the convention, those selected will receive an honorary plaque and participate in selected YAT activities.

To get the nomination form, click here and email the form to 4under40@naifa.org. Or you can fax it to 703-770-8212. Help us recognize a rising star!

Got LILI?
Looking for excellence in your life? Check out NAIFA’s Leadership in Life Institute, a leadership-development course designed exclusively for NAIFA members. Nearly 1,000 members have grown personally and professionally through LILI. Visit www.naifa.org/benefits/lili for more information.

Have You Heard?
The Young Advisors Team (YAT) isn’t just for those 40 and under anymore!ÝTo address the growing numbers of agents and advisors who come to the business as a second career and often find themselves needing the support and resources that YAT was created to provide, YAT felt it was necessary to step up and speak to a rising need.

The 2006–07 YAT Committee drafted a new mission statement that includes those who are within their first five years in the business, regardless of age.

The new statement reads:
YAT’s mission is to serve the needs of NAIFA’s 40 and under advisors, and those within their first five years in the industry, by providing the resources to succeed in the financial services industry.
 
For more information about this new mission statement and to get the latest information on YAT events, check the YAT webpage at www.naifa.org/benefits/yat. Or you can email your questions to yat@naifa.org.

Just for You
AdvisorToday.com has a resource section especially for new advisors. Visit Your First Four Years for helpful information on succeeding early in your career.


Renew your membership online at www.naifa.org/renew. Pay by credit card, check or sign up for the monthly-installment bank draft program. For more information, contact the Member Service Center at 877-TO-NAIFA or membersupport@naifa.org.
   

 

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