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Advisor Today Writer’s
Guidelines
When accepting an article for publication, the editors of Advisor Today
reserve the right to edit the text as necessary. These edits could include
substantial changes to clarify the story, improve the writing, trim the
length or ensure that an article meets our stylistic guidelines. Writers
will be asked to sign a copyright agreement.
Content
The
ideal story gives readers an idea or technique they can immediately implement
in their businesses. Stories should spell out the strategies and methods
that work best for the author, rather than give a general description
of them. Writers are encouraged to use several examples and case histories
when writing sales stories.
Submission Guidelines:
- Stories
must be typed, double-spaced with standard margins.
- Submit
original work. You will be asked to sign a release stating the article
has not appeared elsewhere.
- Advisor Today columns must be 800-850
words, Expert to Expert articles must be 1,150-1,300 words and feature
stories must be 2,500-2,800 words.
- Stories
must not promote an individual service or company.
- All
facts in a story must be double-checked by the author.
- Writers should not submit photographs.
- Writers can submit illustrations or charts,
but the material will not be returned.
- Stories submitted to Advisor Today will
automatically be considered for publication on AdvisorToday.com
and may be posted on the website without appearing in the magazine.
- Every
story should be accompanied by a biography of the author of approximately
35 words. It may be edited for length and content.
Submission
Format and Contacts:
- Submit articles by email in Microsoft Word
format or as ASCII/.txt files.
- General articles and Expert to Expert: send
to Editor-in-Chief Ayo
Mseka.
- Practice management and Web articles: send
to Managing Editor Maggie
Leyes.
- Fiction, sales, health insurance, broker-dealing
articles and opinion pieces: send to Senior Editor Chuck
Jones.
- News & Trends, products and company releases:
send to Financial Services Editor Lucretia
Jones.
- We prefer articles submitted by email. Other
options include: mailing a 3.5-inch disk with articles in Microsoft
Word format or as ASCII/.txt files to: Advisor Today, 2901 Telestar
Court, Falls Church, VA 22042-1205 (Include a hard copy).
Writing
for the Web
As Advisor Today expands its website there will be unique opportunities
for writers to contribute additional content.
- The Advisor Today “Open Book”
section may feature industry-related creative short stories written
by agents and advisors. These stories will appear exclusively on the
website.
- Expert
to Expert contributors may be asked to take part in “online chats”
or moderate discussion boards pertaining to their columns. Participation
will be voluntary.
Please see Editorial Calendar for the theme to be covered in each issue and due dates.
Advisor Today will not return unsolicited manuscripts.
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