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By David F. Woods, CLU, ChFC, LUTCF

Friday, Jan. 20, 1961, dawned clear, cold and beautiful in Washington, D.C. It had snowed hard the day before, leaving eight inches of new snow over everything. But that day, it all seemed fresh and new as a handsome, young President John Fitzgerald Kennedy stood coatless on the west side of the Capitol and ushered in a “new generation of Americans” who would “pay any price, bear any burden” in pursuit of liberty.

I was 24 years old and part of the so-called Silent Generation of the 1950s. But on that day, I, like millions my age, was inspired to follow the example of this charismatic president and ask what I could do for our country. Most of us had already served in the military, so what call could we now answer?

Thus began for me and for many of my friends a more than four-decade journey of service, inspired in no small measure by John F. Kennedy’s inaugural address. We got jobs, had families, built our careers, our communities, our schools, our social services. We ran for public office and volunteered to improve whatever profession or trade we pursued.

Many of us—30,000 to 40,000 a year—found the life insurance business. To be sure, it offered the allure of doing well while doing good for others. But for many of us, there was another attraction. Because we were our own bosses, we had the freedom to do the volunteer work upon which our American society was built—to do for our country. And so we did.

What we can do for people
These thoughts have been inspired by a couple of events. The first was a recent column by Jack Bobo, retired NALU CEO. He commented on the spirit of service to others that for so long characterized our business, but now seems so often missing. He echoed President Kennedy when he said, “Perhaps it is time to emphasize to our recruits what we can do for people rather than what they can do for us.”

The other event is the NAIFA transformation under way since last September, when NAIFA President Dick Koob challenged us to create a new NAIFA out of our long tradition of service to agents and financial advisors. And create anew we have!

The transformation of NAIFA into a 21st century organization is well established. It is now up to you.

As Dick reported in May’s “Viewpoint,” since September we have completely restructured NAIFA headquarters, saving nearly $2 million. Beginning this month, the Finance Committee and Board of Trustees will put the finishing touches on the work of the NAIFA Transformation Task Force.

In September, the National Council will vote to approve a new vision and mission, as well as bylaw changes designed to focus NAIFA on the advocacy and member benefits needed to ensure the continuation of the unique role our members play in our society.

The transformation of NAIFA into a 21st century organization is well established. It is now up to you. Familiarize yourself with the task force report. Ask questions of your leaders, or send me an email (dwoods @naifa.org). Get your answers, and then ask what you can do for NAIFA. You and NAIFA will be better for it.

David Woods, CLU, ChFC, LUTCF is CEO of NAIFA and president of the LIFE Foundation. Previously a MassMutual agent for 30 years, he has been an MDRT member since 1970. He was NALU president in 1986-87.

This Month

Cover Story

Expert to Expert

Lighter Side of Life

Making the Transition

Managing Money

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